Reading Time: 2 minutesBorsheims begins construction on a transformative flagship renovation, reimagining the showroom while remaining open throughout.
The Loop - jewelry and gift news, right from the source
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Popular Guides
Borsheims Announces 2026 Remodel Plans
Reading Time: 2 minutesBorsheims enters a new Golden Era with a flagship renovation designed to reimagine the customer experience and honor a 155-year legacy.
Cubic Zirconia vs Diamond
Reading Time: 3 minutesCompare cubic zirconia vs diamond in terms of sparkle, weight, strength and price.
All About Baguette Diamonds for Engagement Rings
Reading Time: 3 minutesLearn what to look for when choosing a baguette diamond engagement ring.
How to Build a Corporate Gifting Program from Scratch
Reading Time: 3 minutesDiscover how a corporate gifting partner can help you build a thoughtful, scalable and impactful gifting strategy.
Your Complete Guide to Zodiac Jewelry
Reading Time: 4 minutesLearn what zodiac jewelry means and explore styles for every sign.
Engagement Ring Guides
All About Baguette Diamonds for Engagement Rings
Reading Time: 3 minutes What Is a Baguette Diamond? A baguette diamond is a long, rectangular, step-cut diamond with straight edges and clean lines. Most baguettes have around 14 facets, far fewer than brilliant-cut diamonds, giving them a noticeably different...
Proposal Tips During Travel
Reading Time: 4 minutes Proposing while traveling can feel incredibly romantic—iconic scenery, shared memories and the excitement of being somewhere new. But travel proposals also come with extra logistics, risks and pressure that don’t exist at home. ...
Should Couples’ Wedding Bands Match?
Reading Time: 3 minutes Matching wedding bands look beautiful in photos, but real life isn’t always so symmetrical. Different styles, different comfort needs, different daily routines… it’s natural for couples to wonder whether their rings should reflect unity...
How Much Should You Spend on an Engagement Ring?
Reading Time: 3 minutes Few purchases carry as much emotion and pressure as an engagement ring. Between old rules, social media comparisons and wildly different price points, it’s natural to wonder: “How much should I actually spend?” Below, we break down where...
Diamond Guides
Top Luxury Diamond Brands
Reading Time: 3 minutesExplore our guide on the world’s best diamond jewelry brands.
The Diamond Bowtie Effect Explained (and How to Avoid It)
Reading Time: 3 minutesLearn how to spot and avoid the bowtie in diamonds. Our guide covers which shapes are at risk and how to choose a stone with maximum sparkle.
Radiant vs Emerald Cut Diamond Shape
Reading Time: 4 minutesCompare radiant vs emerald cut diamonds to understand sparkle, clarity, shape, value and more.
Old Mine Cut Diamonds Explained
Reading Time: 4 minutesLearn all about Old Mine Cut diamonds, from their antique hand-cut history and unique sparkle to expert tips for evaluating the 4Cs and more.
Jewelry Size Guides
A Guide to Choosing the Best Locket Necklace
Reading Time: 4 minutesExplore our guide to locket necklaces to learn what to put inside, how to fit photos and expert tips on styles, metals, care and personalization.
What Are the Strongest Necklace Chains? A Guide to Chains for Heavy Pendants
Reading Time: 4 minutesThis guide breaks down the top strongest chain styles to support heavy pendants, the metals that hold up best and what to avoid for long‑term wear.
Why Inside Out Diamond Hoops Sparkle More: A Complete Buying Guide
Reading Time: 4 minutesDiscover why inside out diamond hoops sparkle more than standard designs. Learn about sizes, carat weight and expert tips for choosing your perfect pair.
What Are Earring Jackets? Everything You Need to Know to Upgrade Your Studs
Reading Time: 3 minutesDiscover everything you need to know about earring jackets, from types to fit tips. Upgrade your diamond studs without starting over.
Jewelry Trends Guides
The Ultimate Guide to Infinity Jewelry: Meaning, Trends & Styling
Reading Time: 3 minutesExplore our ultimate guide to infinity jewelry. Find the perfect necklaces, bracelets, rings and earrings that celebrate love, friendship and limitless potential.
Gold Cuff Bracelets: Style, Fit and All the Details
Reading Time: 3 minutesDiscover everything you need to know about gold cuff bracelets, including styles, widths, fit and tips to wear them.
2026 Engagement Ring Trends
Reading Time: 2 minutesDiscover the top 2026 engagement ring trends. Find inspiration for a unique, modern and memorable engagement ring.
How to Wear a Long Pearl Necklace
Reading Time: 3 minutesDiscover multiple creative ways to style a pearl rope necklace, from long, knotted and layered strand to wearing it as a bracelet.
Jewelry Gift Guides
The Ultimate Earring Gift Guide
Reading Time: 4 minutesDiscover the best earring gift ideas with this complete guide to timeless favorites, trending styles and top picks by price.
What Are Couple Bracelets? A Guide to Meaningful & Matching Styles
Reading Time: 3 minutesDiscover the best couple bracelets to stay connected. From long distance to customized designs, explore our guide to couple bracelet ideas.
The Ultimate Guide to Wearing and Gifting Initial Jewelry
Reading Time: 3 minutes Learn how to wear initial necklaces, bracelets and rings, and get tips for choosing the perfect personalized piece.
The Story & Style of Judith Leiber Bags
Reading Time: 2 minutesExplore the history and artistry of Judith Leiber bags and why they’re the ultimate luxury designer piece.
Watches Guides
What Features Should I Consider in a Dress Watch vs a Sports Watch?
Reading Time: 4 minutesDiscover the key differences between dress and sports watches in our expert guide.
How Do I Choose Between a Leather, Metal and Rubber Watch Strap?
Reading Time: 4 minutesRead our expert guide to choosing between a leather, metal and rubber watch strap.
What Is the Best Watch Dial Color for You?
Reading Time: 4 minutesDiscover our guide on how to choose the perfect watch dial color for your style.
The Ultimate Watch Gift Guide by Budget
Reading Time: 3 minutesDiscover the best watches by budget, including expert recommendations by features and brands, whether it’s a first watch or milestone gift.